I collaborate with product and service teams to drive user-centered design and UX strategy in organizations of every size, from startup to enterprise. I'm high-energy and easy to work with. Here's a little bit about my approach — If it makes sense to you, we can probably have some fun elevating your operations together.
Every product or service exists within, and survives via, a complex ecosystem of activities. Stakeholders in that ecosystem include end users as well as personnel in your internal departments including business operations, development or manufacturing, marketing and customer service. I practice at this systems level, because that is where changes have the most impact.
Generally, stakeholder interaction with the system at all touchpoints has some degree of unneeded friction that reduces efficiency and creates personal stress for the stakeholder. After a systems review and analysis that includes investigation of those touchpoints, I can provide a roadmap to systemwide improvements that highlights opportunities to improve performance and satisfaction while balancing benefits against risk and cost.
Consulting around user experience and research in understanding end user beliefs and behaviors for teams designing products and services. Customers include Microsoft, T-Mobile USA, Vulcan Ventures, Hewlett-Packard, DaVinci (now Blackmagic Design), GE Medical, Sonosite, and more.
Product work in B2B and B2C, as well as 360 organizational strategy.
• Corporate UX strategy & competency development
• Team facilitation for product requirements and definition
• User and customer experience research
• User interface architecture and design
• Usability engineering
• Application of UX practices in a variety of areas of communication including branding and campaign work